Mareike joined the ISM group at Warwick Business School in 2016. Previously she worked as a postdoctoral researcher in the IOMS Department at the Stern School of Business, New York University, USA (2015-2016). She received her doctoral degree in Business Administration/Management at the University of Hamburg, Germany (2012-2015).
She conducts research in the field of information systems management. Thereby, she draws on interdisciplinary perspectives in
marketing (online consumer behavior), and social issues in management (sustainability). Her research focuses on collaborative consumption or so-called "sharing economy" services,
(peer-to-peer) platforms, digital trust, and algorithmic management. Among others, she worked with data from users
of bike sharing systems, car-sharing offers (car2go), accommodation sharing services (Airbnb), online dating apps, ride-hailing services (Uber), and ride-sharing platforms (BlaBlaCar).
Mareike holds a M.Sc. in Management from the London School of Economics, UK, and an B.A. in Communication/Media Science and Political Science from Ludwig-Maximillians- University (LMU) in Munich, Germany. Furthermore, she was a visiting student at the Institut d'Etudes Politiques de Paris (Sciences Po), France.
Before starting her career in academia she worked in international governance for the United Nations (UNEP) in New York on topics such as sustainable development, climate change, and the green economy. She also gained work experience in advertising and marketing.
Being in charge of the Service Learning Seminar Initiative at the Department of Socio-Economics at the University of Hamburg, she supervised student consultancy projects for industry partners in areas such as digitalisation and strategic management. Supervised student projects include the development of a talent management (HR) strategy for the United Nations (UNFCCC); an online fundraising strategy for the NCL-Foundation; a financial concept to set up LEBs as small-scale enterprises; a marketing strategy for HR department of the City of Hamburg; the measurement of employee job satisfaction for the German Red Cross; and many more.
She received numerous awards and scholarships. She was nominated for the William H. Newman Award for Best Paper Based on a Dissertation (Academy of Management 2015) and received the RESER Founders' PhD Award for Outstanding Performance as a Young Scholar (European Association for Research on Services 2014). Among others she was awarded with a grant of the Fritz Thyssen Foundation in 2015 and a Post-doc Research Grant the German Academic Exchange Service (DAAD) in 2015.